#1 MAINTAIN A CONSISTENT BLOG SCHEDULE
THEY say to get the most out of your blog, you should maintain a consistent blog schedule. You should blog every day or, at the very least, blog every week on the same day.
I say blog five times a week or more for a few months and then, with little to no notice, cut back to once a week or less.
Five of my posts from the end of April this year:
Five of my posts from the end of May this year:
My three posts for August this year:
#2 HAVE A GREAT HEADLINE
THEY say a blog headline should be like a news headline – attention grabbing, full of good key words that will aid SEO, and, if at all possible, have a number in it.
I say write whatever headline pops into your head first. No numbers, no key words, just a vague phrase that probably only means something to you.
Life (6/4/13) (What was this post really about? Picture of a Life cereal box looking like rabid baby wolves had gotten to it (my kids) and some Noon Onyx updates)
Everything but the… (fav flav of Ben & Jerry’s… and all sorts of Other Stuff) (7/31/13) (What was this post really about? Among other things: the movie DANGEROUS BEAUTY, Rachel Neumeier’s HOUSE OF SHADOWS, HBO’s THE NEWSROOM.)
All Sorts of Good Stuff (5/24/14) (What was this post really about? Some pretty pictures from a hike I took, some links re: WHOJ, and a picture of my grandparents when they were young.)
Last Monday in May (5/26/14) (What was this post really about? Invitation to my online WHOJ release day party, a B&N eGC giveaway, and a story w pics about us being stranded in a broken down boat on the Chesapeake.)
The month of leaves and roses… and inclines, fountains, cakes, and columns… movies, mail, ducks, and dragons (6/30/14) (What was this post really about? A summer road trip to Pittsburgh, writing updates, my birthday, HOW TO TRAIN YOUR DRAGON 2, and a cute picture of my friend’s bearded dragon.)
#3 KEEP POSTS SHORT
THEY say write blog posts that are somewhere between 300-500 words – basically enough for the search engines to see it as a substantive, meaty post but not enough to overwhelm followers who have busy lives and limited time.
I say write LONG posts… 1,000-2,500 word posts… posts that touch on all sorts of things… posts that cram unbelievable amounts of info into them.
Is there a market for #NewAdult Fantasy? (1,798 words)
The Business of #Writing: Books and Writer’s Groups (1,043 words)
Dog Days of Summer (1,026 words) (Oh, and btw, since this post also violated rule #2… it’s actually about my summer 2013 road trip to Tennessee)
Debut Author’s Year End Thoughts on Being Published (2,432 words – whoa!)
Interview with Shamus Williams, New Jersey State Trooper and “River Cop” (2,366 words – yikes!)
A Writer’s Perspective: Why Titanic’s Story Endures (1,078 words)
#4 USE POSTS TO CREATE A BRAND
THEY say your posts should have something to do with who you are or what you write.
I say nah, go ahead and muddy the brand. If you write a series about a twenty-something postgrad magic user whose name rhymes with moon, you should definitely blog about:
Day tripping, museums, aviation, boating, biking, and hiking (my “On The Fly” posts)
Generally wacky, creepy and/or fun stuff
And don’t forget to throw in the odd vintage pic or two every now and then!
Obviously, this post is tongue-in-cheek. It’s half reminder to those of you that blog to do as they say, not as I do and half apology to my followers that I don’t follow the rules.
Hey, but you know what they say about rules, right? I’m gonna keep up with my horrible blog habits and hope you all forgive me.
Have a great Wednesday, everyone!